We were approached by the owners of Bentley’s, an exclusive men’s clothing store in Bloemfontein, who wanted to expand their market to a younger profile of clientele. For the mostly British designer apparel to be displayed in an enticing manner, a store design alluding to that was envisaged to envelope this vision.
Our approach was then to create a quintessentially eclectic British vintage-inspired store. Black and white checked tiling, signature antique armchairs with UK flag leather upholstery and other vintage furniture were carefully selected to tie in with the store design ideals for Harry Bananas.
This careful attention to details, would communicate not only to established customers, but passers-by, too, thus fulfilling the essence of retail commerce.